Military Makeover™ is a “by invitation only” program. If selected, Military Makeover™ television series will include a company in a branded featured segment as part of a 30-minute program. The segment will air a minimum of two (2) times on Lifetime Television Network.
The segment will also air in national broadcast syndication across 150 stations around the country in major markets Saturday or Sunday between 12:00PM and 2:30PM.
Participant will have the opportunity to approve the segment outline for technical and legal accuracy. Military Makeover™ Television Show covers all aspects of the production, promotion and distribution of the program.
LOGO AND DVD
Participant may incorporate and use Military Makeover™’s trademarks and logos, and the “airing on Lifetime Television” logo. After initial airing, Military Makeover™ will supply participant with a sub-master DVD of the segment, with no restrictions on reproduction or re-purposing to be used in any legal non-broadcast manner.
Prior to broadcast, participant will receive a digital 20-30 second, on-camera tune-in teaser to the series promoting the feature in which the company is featured. Partners will be encouraged to use the teaser to promote their appearance on the show.
The Military Makeover™ marketing team will promote the segment through cross-marketing initiatives, including but not limited to Social Media, PR and Online efforts. Participant will agree to post the segment on their website for a period of at least three (3) months, and provide artwork and logos for marketing efforts. Participant will be encouraged to maximize exposure and viewership of the segment through their own marketing initiatives (e-newsletters, banners, etc.). Episodes of Military Makeover™ live on militarymakeover.tv and YouTube.
DEDICATED LANDING PAGE
The Participant’s segment will be featured on a dedicated interactive landing page, hosted on militarymakeover.tv website, including but not limited to the video player, a segment synopsis, and promotional banner.
Through coordinated efforts with our Social Media Team, the Participant will have cross-promotional and conversational discussion to increase awareness and drive engagement. Scheduled content creation is encouraged to ensure timely development and posting.
This is an agreement to appear on the show. This document needs to be signed and authorized by a representative of your company and approved by our Executive VP of Programming prior to program scheduling.
The Fee covers a portion of the overall cost of producing and promoting the segment, grants exclusivity on the segment topic for the episode in which you appear, and guarantees scheduled programming will not be pre-empted. A financial commitment also ensures that our participants are vested in the show and the program’s schedules and deadlines are not compromised. The show is responsible for funding all additional costs of production and promotion well over and above the scheduling fee.
We are looking for any additional material about your company and featured solution/service that may assist our Production and Marketing Teams in the development of the segment and cross-promotional efforts for the program. These materials include logos, press kits, current press releases, product literature, published articles, slides and ad transparencies and existing footage, if applicable.